Most 11-year-old kids are asking their parents if they can play before they do their homework. Not Leanna. She’s asking if she can work on her mail-order and on-line hair care business. Her parents Gregory and Maritza have established a rule that says homework has to done before business.

At 8 years old, Leanna began asking her parents if she could sell the hair dressing that her mother had been putting on Leanna’s hair for years. The dressing was Mariza’s grandmother’s concoction that included nourishing ingredients such as almond and avocado oils. Leanna thought her long hair had benefited from the recipe and thought others might like to use it also.

For two years Gregory and Mariza ignored their daughter’s request. They figured it was just a passing fancy. Finally her persistence finally paid off. She was still talking about it after being told “no” for two years so they decided to give it a try.

They began selling their products to Leanna’s classmates, and then her mother started selling it to co-workers.

They are currently selling an average of 20 orders a day. But that number is sure to go up with all the publicity that Leanna has been getting lately.

This is a great example of testing a product with a small number of people and growing as demand grows. Of course it is hard to say “no” to a cute 11-year-old kid!

For more details on the story and other business ideas go to:

http://businessfastlane.com

This entry was posted on Tuesday, April 27th, 2010 at 10:45 pm and is filed under Internet Success Stories. You can follow any responses to this entry through the RSS 2.0 feed. Comments and pings are closed.

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