Stay-At-Home Mom Creates Million Dollar Product
When Julie became a mother seven years ago, she quit her job teaching, and began searching for an infant-friendly way of exposing her daughter to humanities (e.g., classical music, art, language, science, poetry and nature). When she couldn’t find what she was looking for, she decided to take matters into her own hands.
Her idea was to shoot a simple video that would accomplish this task. At the time, she had no idea that this was a virtually untapped educational market. Although she had a good idea of what she wanted, her only real video experience was of taking home movies of her daughter.
She borrowed some equipment and got some tips from a friend who was a professional videographer. With the help of a few others, she began shooting the learning video in her basement. She took her time and added new ideas as she got them. When she had finally finished it she took it to a few stores but they weren’t interested. But one store finally decided to take a chance. I wasn’t long before the retailer and customers began asking for more videos, and for good reason. Julie was a little apprehensive about creating
these videos, although she was excited about the idea of introducing words to toddlers with the rhythm of classic poetry.
Today her videos have sold millions of copies and her once small company was acquired by a huge well known media company. To be successful, all that you may need is a little vision. If a person with no formal video training can turn a simple idea into a successful video company, anybody can turn their ideas into successes!
There are still fantastic opportunities in the baby market. Could you create a line of best selling videos?
For more details on this business idea and many others visit
http://businessfastlane.com
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